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Software Product GTM Manager

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Job title: Software Product GTM Manager

Company: Marel

Job description: Job Description

Marel, the global leader in creating the food technology of the future is looking for a Go-To-Market Manager who will lead and manage the GTM plans for product enhancements, new products and new market segments. If you are a communicative and driven Product Marketing professional and want to create a Go-To-Market strategy for a food tech giant – make sure to apply today!

About the Team

Marel’s Innova Software Go-To-Market team is a team of 8 software product GTM experts, located in Iceland, Denmark and the USA. We like to keep work fun while striving to be better than yesterday with each new day, driven by the values of Excellence and Innovation. We are not afraid of making mistakes and trying out new things because we are a team focused on unity and making sure that everyone can contribute with their individual set of skills.

Here is what your future colleagues have to say about working in the GTM team:

“As an Innova GTM Manager in Marel, I feel we play a big role in our digital journey where we strive to improve the digitalization of the food processing industry, and bring real value to Marel customers. „” – Jesper, Software Product GMT Manager

„As a Go-To-Market Manager in software, I get to work on how to take a new software product to a global market. Marel is currently launching some really innovative digital solutions, so it is an excellent opportunity to be able to drive the commercial strategies for them. A big plus is that I also get to work with a diverse, international team where new ideas are always encouraged.“ – Vasuda, Software Product GMT Manager

„It is exciting being a Software GTM Manager at Marel, because my work ensures the success of new products launching and we have good market penetration with our product lines. I work with people throughout the company, being a critical part of the go-to-market digital strategy in order to optimize Marel’s software business.“ – Michael, Software Product GTM Manager

Why Join Us?

We are on an exciting digital journey at Marel, now is the opportunity to jump on board and play a key role in the team! If you love to bring software product successfully to market, this is the right opportunity for you.

Additionally, we offer a good working environment with an informal tone and attractive working conditions, such as health insurance, flexible working hours, possibility to work from home, canteen and pension scheme.

About the Role

As a Go-To-Market Manager, you will collaborate with cross-functional Marel teams and customers to develop the right product messaging, build GTM plans, track progress and ensure successful delivery.

Your responsibilities will include, but not limited to:

Develop, manage and execute the GTM launch plan for new products, new product enhancements and new market segments to ensure cross-functional internal alignment and readiness

Make sure all information, training, tools and systems are available to Sales and Service to effectively sell and support the product and customers

Develop and promote product messaging that differentiates new products and services from others in the market.

Layout the market strategy with Software Product Management by analyzing, plan, execute, track result and react to deviations to ensure successful go-to-market

Work closely with sales and marketing on developing strategic sales & marketing plans for new product developments and partnerships.

About You

We imagine you are ambitious, structured, and an analytical thinker who likes to work in an international and cross-functional setting. Furthermore, our ideal candidate will have:

A Bachelor and/or Master’s degree in business or marketing

3+ years Product Management/Product marketing or other Go to Market experience, delivering products to market and driving successful business outcomes

Experience in writing and developing sales and marketing content

Excellent project management, planning and execution skills emphasizing the quality of both the process and the output

Strong communication skills with the ability to communicate effectively with all levels of co-workers and customers

About Marel

Marel is the leading provider of advanced processing systems and services to the Poultry, Meat and Fish industries. In partnership with our customers, we are transforming the way food is processed. Our vision is a world where quality food is produced sustainably and affordably. Our team is comprised of approximately 7,000 employees worldwide, offices and subsidiaries in 30 countries across six continents, and a network of more than 100 agents and distributors.


If you are interested in this position, do not hesitate to send us your application in English as soon as possible via “apply now”. For more information about this position, reach out to the Software Product GTM Lead Elvar Ægisson via / 00 354 853 8537 ,or our Talent Acquisition Specialist, Una Komar by email: .

Please note that a Danish/EU work permit is a requirement for this position.

Marel does not accept unsolicited applications from third party recruiting agencies.

#LI-UK1 #LI-Hybrid #software-at-marel

Expected salary:

Location: Boxmeer, Noord-Brabant

Job date: Tue, 10 May 2022 04:51:25 GMT

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